Giới thiệu bản thân
I am a dedicated person trying to develop growth mindset. Moreover, I am also a practically positive individual who may not always show a positive attitude but dedicate to offer reasonable solutions across issues. I always has a strong thirst for knowledge and sets his career at the top priority. Beside work, I enjoys listening to K-pop, writing and working as freelance model. I amalso a big fan of Chinese & Korean historical dramas.
Kinh nghiệm làm việc
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Account Executive (PR Corporate Team)
T&A Ogilvy
1. Liaise on daily basis to execute PR/Social plans for leading global and local brands.
2. Involve in creating strategic plans and come up with execution plan based on built strategic plan/brief.
Key Achievement: Involve in developing communication strategies for 07 MNCs; create & execute PR plan for them. Leader in KOL engagement team.
3. Develop PR materials and Social content.
Key Achievement: Build and execute 4 PR plans for clients in 2019, with average ROI of 2.81
4. Build up and maintain media relation between press and agency.
Key Achievements: Leader of Media Relation Team for Taiwan Excellence - an technological award for Taiwanese products. Increase 44% of earned media coverage for Taiwan Excellence in their 2019 IEP Campaign in Vietnam.
Clients:
Technology: Taiwan Excellence, JUUL Labs, Rockwell Automation, Grab, TikTok
FMCG: Carlsberg (Tuborg, Carlsberg Corporate, Carlsberg Smooth Draught, Huda)
Education: BUV
Transportation: Ford
Finance & Investment: Temasek.
NGO: PATH08/2018 - Hiện tại -
Senior Brand Executive
Fruity Fact
Building quarterly marketing plans and supervising the execution process.
Managing event & partnership activities in special occasions.
Key Achievements:
Creating 2 quarterly marketing plans and 2 store opening plans, leading to an increase of 3000 new customers for 5 stores in Hanoi in 6 month.
Boost the online interaction by 200% after 6 months, leading to an increase of online sales by 21%01/2019 - 07/2019 -
Social Media Leader - Sense Your Beauty
SHE by Hoa Nguyen
Assist CEO in managing the communication process of Sense Your Beauty project, established for the benefit of office women.
1. Create Facebook content plan for the project's fanpage; monitor the plan execution.
2. Do research to find communication partners & manage the relationship with them.
3. Support administrative tasks.
Key Achievement:
1. Build 5 communication plans for 5 events, leading to at least 250 register/event and 500% interaction boost after 11 months.
2. Create and manage the relation with 10 communication partners, including video production house, photography agency, etc.
3. Produce over 90 day-by-day content on Facebook and PR materials for the whole project.08/2017 - 07/2018
Quá trình học tập
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Foreign Trade University
Business English
GPA: 3.34
09/2016 - 09/2020
Tên giải thưởng
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Mastermind (Regional Scale)
Second Runner-up, Team Leader
03/2019 -
Talented Candidates (National Scale)
Semi-finalist
11/2018 -
Talented Leader (Regional Scale)
Winner
09/2018 -
Vietnam Social Innovation Competition
Finalist, Team Leader
11/2017
Kỹ năng & chứng chỉ
IELTS
7.5
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